June 26, 2008

Gyro SF Eats Own Dogfood

Well, we finally did it. We went ahead and followed our own advice.

We tell our clients that in order to build their brand, they need to talk to their audience often, and in a casual manner about all sorts of things, not just their product – always allowing for their customers to talk back.

When they would ask to see an example of this in action, we found ourselves pointing to other companies’ sites. Frankly it was kinda embarrassing. Our excuses ranged from, “no time,” to “what if we have nothing to say?”

Well, the whole process took just about a week in people’s spare time. It isn’t perfect yet, but we aren’t aiming to win a Webby. We just want to provide a vehicle for us to showcase new work that we’re proud of, highlight trends that have caught our eye, and share a little of the Gyronaut culture.

Thanks for stopping by.

Posted by jm

Tags: News